Whether you are looking to start a career as a research moderator or raise your game within your company, this course is designed to give you the foundational skills required to moderate focus groups and lead qualitative research interviews. This in-depth course will teach you the fundamentals of moderating; from the basics of how to write a research guide to advanced interview and analysis skills. Through instruction as well as hands-on practice, you will master the techniques of moderating one-on-one interviews, focus groups and ethnographies as well as how to craft meaningful insights.

An ideal class for those breaking into qualitative research or those who simply want to strengthen their in-house team.

Date: July 23 - August 27 (5 Thursday Lectures + Independent Study and Field Practice)

3:30-5:00 Pacific

Location: Online

Cost: $3,995